Green Policy - Do We Need to Apply It as Green Deal On Organization?

Nowadays, most people have a clear vision about the concept of Green Organization and what is the reason for organizations to go green in terms of impress employees, business world and enhance corporate reputation. So green strategy is now a trend in the market place, it’s also a term that's been going around for quite some time in different parts of the world. But what's the real deal with "Going Green"? And why should businesses care?
From my perspective, going green for organization pours in one stream which is increase employee engagement, create value might find additional competitive advantage and maintain company’s sustainable revenue. 

I would therefore, summarize why business should care Go Green about and what is the impact on:-

• Go Green for the Environment
• Go Green to Reduce Waste & Decrease Costs
• Go Green for Public Image & Increased Sales
• Go Green for your Employees

 

So for the question, do we need to apply Green Policy in organization? I would say, all companies should have green policy - and all areas of human activity for that matter. Gone are the days when humanity can afford to base decisions solely on cost-benefit in the traditional sense of the term. We are already using more than 100% of the earth's resources available to us each year and if everyone on earth enjoyed the average Western European standard of living, by 2050. 

All companies and all governments need to start considering the cost-benefit of activities on people, planet and profit rather than profit alone. A cost/benefit analysis may not reveal the true cost of the environmental impact and depending on how it is done may not reveal all the environmental costs associated with the project. For example if we did a cost benefit analysis of a vehicle would we go as far as to include the environmental pollution costs? Think about it. Whereas, if you want to see it from second point of view,  green policy will:-

• Reduce costs by consuming less. When you do more with less you reduce overhead costs and improve the bottom line. 
• Reduce costs by reusing materials and goods. When you use things more than once you reduce the amount of new materials you have to buy, which saves money and improves your bottom line.  
• Reduce costs by recycling. Disposing of “waste” is expensive. As we run out of landfill space, the cost of disposal is likely to increase. Recycling materials reduces disposal costs and keeps it out of the landfill.

I would add, in order to have a successful company you must have a good, solid reputation. Reputations come in all forms – they come via the quality of your product, your people skills, customer satisfaction levels, etc. Going green is a considered a great step to improve your company’s reputation – just make sure you’re doing it for the right reasons, not just to boost sales.

Going green may also enable companies to keep customers and investors happy, maintain market share, become more efficient, avoid legal liability for environmental damage and stay in business. So if you have a small company or business I would strongly say you should go green in order to stay competitive in the market and gain the opportunity to compete.

Establish and implement green policies such as hardware energy consumption, waste disposal, using recycled and environmentally superior content, water and energy efficient products and alternative fuel vehicles can very significantly impact your organization performance in positive direction and will know that your business invest going forward